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Making Waves
Client
HAIRWAVES by Charbel
IndustryFashion / Beauty
The Brief
To present the brand HAIRWAVES with a high profile image using a campaign that highlights the latest and trendy hair styling options available at the salon.The Creative Solution
The creative team chose an international model to portray around 4 – 5 fashionably unique hair styling options by celebrity stylist Mr. Charbel Doumit. The entire campaign was presented in tones of black and white to provide the salon with a premium feel and highlight its exceptional hair styling experience.
The Outcome
The campaign, also adapted digitally, was successful in associating the brand HAIRWAVES with the celebrity stylist Charbel, which in turn increased the footfalls to the salon and provided it with a truly international feel.
Verse Communications Ltd
London - United Kingdom
Registration No: 9109620
206 UPPER RICHMOND ROAD WEST, EAST SHEEN, LONDON, SW8 14AH